East Coast Lubes

The client already had a web presence but they were getting very little traffic from it and were limited in what sections they could update on the website. We decided a redesign of the website would be the best step forward along with including the additional functionality they were after.

As part of the redesign we implemented our Content Management System so they can update the site with ease including the extensive products list, dealer locations and news section.

Not long after going live with the website they saw a spike in traffic from Google as products in their website started to rank higher in search engine results than the Mobil corporate website. After this success we then implemented an online store for the client to help capture the retail sales potential the site had and increase their market across Australia.

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East Coast Lubes is the Authorised Mobil Lubricants Distributor for Queensland and the Northern Territory. From their 4 locations across the country including Brisbane, Toowoomba, Mt Isa and Darwin they supply Mobil oils and greases to their customers including the automotive, agricultural, marine and mining industries.

  • Content Management System
  • Dealer location manager
  • Products list module
  • Online store and order management

"The beauty of their CMS is the speed with which changes and updates can be implemented on our website."

Phil Richardson

Marketing Coordinator
East Coast Lubes