We've been involved with web development since 2002. We've seen the internet grow from a purely recreational commodity to the important business tool it is used for today. Many of our clients' businesses completely rely on the internet to operate and most, if not all, depend on it to run their workplace efficiently.
We remember a time when clients would come to us to ask if they really need a website - but now it is not a question of if they need a website, but what content and features are crucial for their web presence.
What does the review involve?
Our website review service helps ensure that your website is being as effective as it can be. When it comes to the marketing of your business the website is one of the key presences that your marketing collateral will lead to and it is crucial that the website encourages your potential customers to 'convert' by either sending an enquiry, phoning you or completing a sale on the website.
Ensuring the design is right for you
Your website could look great visually - but is it designed with your target audience in mind? All too often we have seen some designs that may look appealing but find that these designs were not built to appeal to the audiences the business deals with.
Websites are about more than just design
The content, word usage and navigation on your website is just as important as the design and these are some of the key areas we see missed by many web designers. Your website needs to be thought of as another channel of marketing to make visitors want to learn more about your business and take that final conversion step to contact you.
Website loading speeds and ease of use
You might know how to navigate and use your website but does an average visitor? We are able to conduct usability testing for you to ensure that visitors of your website are able to navigate the website easily and find the information that they are looking for. We can also conduct loading speed tests for your website to ensure that its loading time is acceptable for users across a wide range of Internet connections and locations.
Is your site built to website standards?
Just like building a house there are certain website standards that your website should adhere to. Developing your website to these standards will help ensure the future maintainability and access of your website via the many different browsers and devices that are available today. It also assists with making your website more accessible by vision impaired people - a little known legal requirement of all websites.
Is your website search engine friendly?
When developing your website it is also critical to ensure that it has been designed correctly to allow search engines to find the content on your website and also rank you higher for key search terms you want to be found for. We are able to verify that your website is search engine friendly by drawing on our many years of experience in this area.
implementing the changes
Some of the websites we conduct reviews of were built by other website developers and we understand that creating a new website can be a timely and expensive process. In these cases we can advise the best practices and approach to ensure your visitors find the information they need and can easily make contact with you.
Of course we can always assist with implementing any changes from the review but this is always optional - we are more passionate about ensuring that your web presence is as good as it can be!